Offer – Membership – “Health Food Plot”
Commercial offer
With a focus on the benefits to the individual, this offer is (to be) developed, including
- audio-visual presentation of the DIY ideas for health via food (and weight loss),
- monthly teleconferences about an idea or topic with questions and answers, and
- a forum to exchange information with other members.
Optionally, personal coaching is to be available.
Benefits:
Gain health.
Feel better about yourself.
Lose weight effortlessly.
How?
In-person and tele-conferences to present and discuss the ideas of HealthViaFood.
Exchange information with other, like-minded, health-conscious people.
Personal coaching.
No medical advice is offered. Nothing here is intended to diagnose, prevent, treat, or cure any medical condition. If you have a medical problem, see a doctor. If you or anybody else are in a crisis or in danger, do NOT use this site.
If there is an emergency, call a doctor. If you are in Europe, you can call 112 in any country.
This private club has three membership levels, including:
| Level | What is included | Price | |
| DIY | news, DIY articles, quick & easy recipes |
Free | Join |
| Workshops | DIY + monthly online workshops (conferences), online forum, members’ recipes, email support. |
Join | |
| Counseling | Workshops + personal counseling, individual recipes, meal plans, & shopping lists (by videoconference or in person in Belgium) |
Join |
Offer by video
User scenarios
- New user subscribes by entering their name and email address on landing page (from social media) – Subscribe for free. Then they are to be added to the Mailpoet subscriber list and to be sent an auto-response, acknowledging their subscription and offering them that in 2 days that they will receive the first of three videos about ideas that they can use to gain health and to lose weight effortlessly.
- Reader responds to membership offer (levels) for DIY level and is not already subscribed. What details to collect and add – from membership offer (levels)? Then they are to be added to the Mailpoet subscriber list and to be sent an auto-response, acknowledging their subscription and offering them that in 2 days that they will receive the first of three videos about ideas that they can use to gain health and to lose weight effortlessly.
- Reader responds to membership offer (levels) for DIY level and is already subscribed. What extra details, if any, to collect and add – from membership offer (levels)?
- Reader responds to membership offer (levels) for Workshops level and is not already subscribed. How to keep a list of Workshop members, without collecting, but to be offered the course when it is ready?
- Reader responds to membership offer (levels) for 1:1 Counseling level and is not already subscribed. How to keep a list of Workshop member, without collecting, but to be offered the course when it is ready?
Technical details and questions
This requires the following types of plugins and functionality:
- social login (miniOrange Social Login, Nextend Social Login, or Heateor Super Socializer),
- memberships (Paid Memberships Pro, Paid Member Subscriptions, or MemberPress)
- email (Mailpoet),
- learning and course development (LearnDash), recording with Riverside (?),
- forum or community (asgaros, bbPress or buddyPress),
- videoconferencing (zoom, jitsi, or other via WordPress plugin), and
- Elementor (for page design).
WPML is already set up for translations, though this is to be fully developed and promoted in English only until the costs of the development are recovered, if they are recovered. Mailpoet is already installed and set up for email.
The content of the course (or courses) is now in twelve articles with about forty thousand words (DIY submenu) – to be rewritten for video and quizzes into a series of courses (or modules) month-by-month one idea after another.
How to keep the landing page and the offer simple (membership levels offer) and the site easy to use for first-time readers and for members? How to keep the site fast to load and reliable?
Initially, how to receive registrations for courses into a list, but not to start collect for them until the course is developed? “Course registration is now full. We will inform you by email, when it opens again.” This is to be displayed during course development and until at least twelve are ready to attend the course.
miniOrange Social Login claims to be able to offer (external) integration with facebook, google, twitter, and linkedin (to receive the first name, last name, and email address) and also to offer (internal) integration with Paid Memberships Pro, LearnDash, and buddyPress (BuddyBoss – ?). MailPoet? PM Pro and MailPoet version 3 integration?
How to integrate these plugins (for single sign-in), so that a new member is also enrolled in the first course, added to the member profiles of the online community, and added to the subscriber list for email (if she is not already a subscriber)?
Similarly, how to integrate these plugins for single sign-out, so that if she logs out and cancels her membership, then she is logged out or removed from the course list of attendees, logged out or removed from the members of the community, and removed from the subscriber list?
Is it possible to adapt the nav menu, depending on the member level – none, DIY, Workshops, and Counseling?
Zapier integrates LearnDash with Zoom. jitsi or zoom can be used for video conferencing.
Optimal plugin for the live one-hour session at the end of the month? Zoom to WP? jitsi? Boxcast? Other?
How to add Trustpilot plugin for a rating of the membership or the course?
Sequence of pages an screens from the customer’s point of view?
- Offer (membership levels) with buttons to buy,
- Order/collect page by level if not DIY – checkout page,
- Confirmation page (of order and colllection) – or in an email (?),
- Invoice page (to be emailed, including VAT, with confirmation, if possible),
- Login page (can WordPress symbol be suppressed and admin. be hidden?),
- Billing information page (content – ?),
- Account page (password reset, name, email, level, expiration, other ?),
- Cancel page – with requirement for free text (to explain cancellation – to gather feedback) – ?
- Access restricted page – specific text to be added?
“People only value what they pay for.”
+ money-back guarantee (?, probably not) or cancel anytime (?, probably)
+ Text, graphics, photos,
+ One-minute video offer (100-120 words) with benefits and call to action
+ 1 Join button or 3 ?
There is now a waiting list for membership in the club. Please leave your email to be informed, when the club is open.
It’s not a theory. It’s an offer of membership in a private club, “The Health Food Plot“.
possible examples – ? – PMP Pro PLUS plugin annual offer
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